Category: Uncategorized

“Brand it like Beckham” – Image Rights and Personal branding

Protecting your ‘brand’   Branded merchandising and celebrity endorsement is big business today. It is believed that almost two-thirds of total marketing spend of UK companies is on sport related marketing. Sports clubs and the individual players particularly have increasingly become aware of the commercial value of their images and are selling clothing, computer games, […]

Read More

By continuing to use the site, you agree to the use of cookies. more information

The cookie settings on this website are set to "allow cookies" to give you the best browsing experience possible. If you continue to use this website without changing your cookie settings or you click "Accept" below then you are consenting to this.

Close